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Website maintenance
Who manages the content of your site? IT, a web programmer, your nephew?
We hope not.
The content of your site is hugely important. It's what you say to your customers.
It's how you talk to the press. It's the way the search engines decide which page
to place you on. It's how you honor your brand.
If it's not in your control, then it's out of control.
And we're here to help you get control back.
By building a customized content-management system, you can keep control of your
brand (used in this case as the look and feel of your web presence), keep control
of your messaging, keep control of your budget, and keep control of the timing of
delivery of information.
We've developed news delivery tools that make articles appear on schedule, and then
take themselves down so the content is never stale. We specialize in architecting
custom metric tracking tools, allowing you to compare 2 taglines, for example, and
then go to print with the one that tested the best.
Regardless of your involvement on the Internet (luxury or lifeline), controlling
your own content is a great way to manage costs and improve your bottom line.